In the new book Rock to the Top: What I Learned about Success from the World’s Greatest Rock Stars by rock radio personality Dayna Steele, legendary KISS front man and businessman Gene Simmons says “Rock and Roll is hard work. To be successful you have to treat it like a business.”
Having worked with author Dayna Steele in the past, Simmons was the perfect choice to write the foreword to Rock to the Top saying, “Rock stars may know how to live it up, but to get to the level where KISS is, requires sacrifice and business savvy. Dayna has spent years learning and developing business practices that she’s just giving away in this book.”

A top female rock and roll on-air personality, Steele spent years interviewing countless bands and rock stars like Mick Jagger, Keith Richards, Aerosmith, Van Halen, Ozzy Osbourne, David Bowie, Bruce Springsteen, Sammy Hagar and Bono. Rock To The Top takes you on an entertaining tour of backstage and into the lives of some of these successful rock stars, all with savvy business advice along the way including the importance of passion, confidence, organization, networking, knowledge, the need for appreciation and the power of a brand. An added bonus are the photos peppered throughout the book featuring Jon Bon Jovi, Sting and more all from the author’s personal collection.

Dayna Steele, CEO of Steele Media Services, is a popular speaker and emcee as well as a media
consultant and voiceover artist. Rock to the Top: What I Learned about Success from the World’s
Greatest Rock Stars is her first book. Best known as Houston’s “First Lady of Radio” Steele—since
leaving the airwaves—has gone on to head up a successful marketing and public relations firm and a
space-related e-commerce company. Her latest endeavors include Smart Girls Rock, an online
community that encourages girls to make ‘smart the new cool’ and Operation National Anthem, a series of free videos of soldiers serving in Iraq offered to venues throughout the country to play prior to the singing of our national anthem.

For more information, visit www.daynasteele.com or contact info@daynasteele.com.

 

 Dayna Steele Interview [26:41m]: Play Now | Play in Popup | Download

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